{
"info": {
"title": "Web Design Client Intake Form",
"documentTitle": "Web Design Client Intake Form",
"description": "Welcome! Please take a few minutes to share details about your business and website goals. This helps me create a design that fits your brand, audience, and vision.",
"locale": "en"
},
"items": [
{
"title": "Business Name",
"questionItem": {
"question": {
"required": true,
"textQuestion": {}
}
}
},
{
"title": "Contact Name",
"questionItem": {
"question": {
"required": true,
"textQuestion": {}
}
}
},
{
"title": "Email Address",
"questionItem": {
"question": {
"required": true,
"textQuestion": {
"validation": {
"condition": {
"type": "TEXT_IS_EMAIL"
},
"errorMessage": "Please enter a valid email address."
}
}
}
}
},
{
"title": "Phone Number",
"questionItem": {
"question": {
"required": true,
"textQuestion": {}
}
}
},
{
"title": "Website (if applicable)",
"questionItem": {
"question": {
"required": false,
"textQuestion": {}
}
}
},
{
"title": "Business Address (optional)",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
},
{
"title": "Briefly describe your business or organization.",
"questionItem": {
"question": {
"required": true,
"paragraphQuestion": {}
}
}
},
{
"title": "What products or services do you offer?",
"questionItem": {
"question": {
"required": true,
"paragraphQuestion": {}
}
}
},
{
"title": "Who is your target audience or ideal customer?",
"questionItem": {
"question": {
"required": true,
"paragraphQuestion": {}
}
}
},
{
"title": "What makes your business stand out from competitors?",
"questionItem": {
"question": {
"required": true,
"paragraphQuestion": {}
}
}
},
{
"title": "What are your main goals for this website?",
"questionItem": {
"question": {
"required": true,
"checkboxQuestion": {
"options": [
{ "value": "Increase brand awareness" },
{ "value": "Generate leads" },
{ "value": "Drive online sales" },
{ "value": "Share information" },
{ "value": "Build community engagement" },
{ "value": "Other" }
]
}
}
}
},
{
"title": "What actions do you want visitors to take?",
"questionItem": {
"question": {
"required": true,
"checkboxQuestion": {
"options": [
{ "value": "Contact you" },
{ "value": "Make a purchase" },
{ "value": "Book an appointment" },
{ "value": "Join a mailing list" },
{ "value": "Follow on social media" },
{ "value": "Other" }
]
}
}
}
},
{
"title": "Are you rebranding or starting fresh?",
"questionItem": {
"question": {
"required": true,
"choiceQuestion": {
"type": "RADIO",
"options": [
{ "value": "New brand" },
{ "value": "Refreshing an existing brand" },
{ "value": "Not sure yet" }
]
}
}
}
},
{
"title": "Do you currently have a website?",
"questionItem": {
"question": {
"required": true,
"choiceQuestion": {
"type": "RADIO",
"options": [
{ "value": "Yes" },
{ "value": "No" }
]
}
}
}
},
{
"title": "If yes, what is your current website URL?",
"questionItem": {
"question": {
"required": false,
"textQuestion": {}
}
}
},
{
"title": "What do you like/dislike about your current site?",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
},
{
"title": "What pages or sections do you need?",
"questionItem": {
"question": {
"required": true,
"checkboxQuestion": {
"options": [
{ "value": "Home" },
{ "value": "About" },
{ "value": "Services" },
{ "value": "Menu" },
{ "value": "Gallery" },
{ "value": "Blog" },
{ "value": "Contact" },
{ "value": "Other" }
]
}
}
}
},
{
"title": "Do you have existing branding?",
"questionItem": {
"question": {
"required": false,
"checkboxQuestion": {
"options": [
{ "value": "Logo" },
{ "value": "Brand colors" },
{ "value": "Fonts" },
{ "value": "Photography or video" },
{ "value": "Copywriting" }
]
}
}
}
},
{
"title": "Do you need help with any of the following?",
"questionItem": {
"question": {
"required": false,
"checkboxQuestion": {
"options": [
{ "value": "Brand design or refresh" },
{ "value": "Copywriting" },
{ "value": "Photography or video" },
{ "value": "SEO setup" },
{ "value": "Ongoing maintenance" }
]
}
}
}
},
{
"title": "How would you describe your ideal website style?",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
},
{
"title": "Please share 2–3 websites you admire and what you like about them.",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
},
{
"title": "What colors, fonts, or design elements should we include—or avoid?",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
},
{
"title": "Do you need any of the following features?",
"questionItem": {
"question": {
"required": false,
"checkboxQuestion": {
"options": [
{ "value": "Online store / e-commerce" },
{ "value": "Booking or reservation system" },
{ "value": "Blog or news section" },
{ "value": "Newsletter signup" },
{ "value": "Membership or login area" },
{ "value": "Event calendar" },
{ "value": "Contact form / lead capture" },
{ "value": "Integration with social media or apps" }
]
}
}
}
},
{
"title": "Do you already have a domain name and hosting?",
"questionItem": {
"question": {
"required": false,
"checkboxQuestion": {
"options": [
{ "value": "Domain purchased" },
{ "value": "Hosting set up" },
{ "value": "Need assistance" }
]
}
}
}
},
{
"title": "Desired project start date",
"questionItem": {
"question": {
"required": false,
"dateQuestion": {}
}
}
},
{
"title": "Ideal launch date or deadline",
"questionItem": {
"question": {
"required": false,
"dateQuestion": {}
}
}
},
{
"title": "Estimated budget range",
"questionItem": {
"question": {
"required": false,
"choiceQuestion": {
"type": "RADIO",
"options": [
{ "value": "Under $2,000" },
{ "value": "$2,000–$5,000" },
{ "value": "$5,000–$10,000" },
{ "value": "$10,000+" }
]
}
}
}
},
{
"title": "Will you be providing all content (text, images, etc.)?",
"questionItem": {
"question": {
"required": false,
"choiceQuestion": {
"type": "RADIO",
"options": [
{ "value": "Yes" },
{ "value": "No" },
{ "value": "Some, need help with others" }
]
}
}
}
},
{
"title": "Who will be the main point of contact for approvals and feedback?",
"questionItem": {
"question": {
"required": false,
"textQuestion": {}
}
}
},
{
"title": "How did you hear about Michelle Prather Design?",
"questionItem": {
"question": {
"required": false,
"choiceQuestion": {
"type": "RADIO",
"options": [
{ "value": "Referral" },
{ "value": "Instagram" },
{ "value": "Google search" },
{ "value": "Networking event" },
{ "value": "Other" }
]
}
}
}
},
{
"title": "Is there anything else you’d like me to know about your project?",
"questionItem": {
"question": {
"required": false,
"paragraphQuestion": {}
}
}
}
]
}
